WELCOME TO THE PPM BLOG
This is where we provide industry updates plus our insights and opinions on the world of digital marketing.

What Is Content Marketing, and Why Should You Focus on It More?
“Content marketing” is a rather broad term, and it gets thrown around a lot in the online marketing world. But what is content marketing, exactly? Where does it fit into your...

14 Steps to Creating the Perfect Website Layout
The layout of your website provides the framework for how your customers interact with your business online. An attractive layout that is easy to navigate will draw people in,...

16 Ways to Increase Website Traffic
In the world of online marketing, everything you do comes down to one ultimate goal—get more web traffic. The more people going to your website, the more likely you are to make...

What Is Responsive Web Design and Why Does It Matter?
Responsive web design is a concept that includes numerous different design and development factors, and unless you’re an expert web designer, it’s unlikely you’ll ever be able to...

What You Need to Know about Using Google AdWords for Your Business
Google is arguably one of the most important tools for any online business. Ranking well on Google can make a huge difference in your company’s growth. And while SEO and organic...

Why You Shouldn’t Hire a Website Designer for a New Startup Business
The business world is an online world these days, and you simply can’t build a successful company without having an online presence. But as true as this may be, the fact remains...

Restaurants Promotional Marketing
Every business is always looking for fresh promotional marketing ideas. Big or small, old or new, working with promotional marketing agencies is the best way to continue reaching...

Win a $20 Gift Card to QQ Sushi and Kitchen
We work with a lot of incredible businesses here at Platinum Passports Marketing. One company we’re proud to work with is the Spokane restaurant QQ Sushi and Kitchen. It’s a...

Deducting Your Business Expenses: Tax-Deductible Marketing Expenses
Do you know which of your business’s marketing expenses qualify as small business write-offs? Digging through your business expenses list from the last year and trying to find...

Deducting Your Business Expenses: Print Marketing Tax Deductions
Many business owners look at their small business tax deductions only when tax time rolls around. Then, they find themselves digging through expenses for anything that may...