Building a Better Lead Magnet

Building a Better Lead Magnet

Building a Better Lead Magnet Have you ever used your email address to sign up for a newsletter or get 10% off your next purchase? If you have, then you have seen a lead magnet.   Lead Magnets are a marketing staple. As the name suggests, lead magnets are...

Maintaining Customer Connections in a Crisis

Maintaining Customer Connections in a Crisis It’s important for all businesses to maintain a “top of mind” presence on a regular basis. If you want people to remember you when they have a need or when they have an opportunity to share a referral, you have to ensure...